MAX'S Protein recognises that privacy of personal information is important to individuals. We strive to ensure personal information that we collect, use, hold and disclose is to be minimal, private, correct, safe and, to the extent possible, largely in the control of the individual.

By using our website, you represent to MAX'S Protein that you have read and consent to our collection, use and storage of your personal information as described in this policy. Please note that this policy is to be read in conjunction with our Terms & Conditions.


Personal information is information or an opinion about an identified individual, or an individual who is reasonably identifiable whether the information or opinion is true or not, and whether the information is recorded in a material form or not. This document sets out our policy in relation to the protection of personal information, under the Privacy Act 1998 (Cth) the ("Act") and the Australian Privacy Principles ("APP") but does not replace or limit the requirements of the Act. The APPs regulate the handling of personal information.


MAX'S Protein collects and holds personal information about individuals for the provision of our products and services and purposes connected to those products and services. Consistent with those purposes, MAX'S Protein may collect personal information including, but not limited to, your name, postal address, contact number, gender, shopping habits, device information, credit card information, date of birth or email address.

If you provide us with personal information about another person, such as when you are purchasing a gift, you warrant and represent to us that you have the authority to provide that person’s personal information to us and that we may collect that information in accordance with this policy.


MAX'S Protein collects and holds the personal information that you provide us through our website, by email, in store or over the phone. This includes information that you provide to us when you use, register and make purchases on our website or sign up for our newsletter. For example, when you send an email to us or give us information over the phone, we may retain this in order to respond to your enquiry.

When you access our website or interact with us via a computer, mobile phone, smart phone, tablet, or other device we may collect personal information. For example, our website may automatically collect information such as your IP address, browser type, internet service provider, platform type, the site from which you came and the site to which you are going when you leave our website, date and time stamp and cookies that may uniquely identify your browser.

When you sign up to our newsletter or create an online account on our website you are providing consent to be contacted by us for purposes of targeted marketing and advertising unless stated otherwise.

Additionally, when you provide your personal information via our checkout process and check the box "Keep me up to date on news and offers", you are providing consent to be contacted by us for the purposes of marketing and targeted advertising. Consent is not a condition of purchase as you may uncheck this box or opt out of marketing if you wish.


Any information collected electronically, is stored in our systems. Any information provided on paper is collected, then entered in to our systems, with the papers being destroyed.


The purposes for which MAX'S Protein requires your personal information include:

We may collect, hold, use and disclose personal information for other purposes explained at the time of collection. We may also collect, hold, use and disclose personal information if you consent or if we are required or authorised under law to do so.

MAX'S Protein wish to communicate with you, however if you prefer not to receive marketing information from us, please let us know as soon as possible (see contact details below) or, where relevant, you can use the opt out function on our communications.


We are using a text messaging platform, which is subject to the following terms and conditions. By opting-in for our text marketing and notifications in, you agree to these terms and conditions.
By entering your phone number in the checkout and initialising a purchase, subscribing via our subscription form or a keyword, you agree that we may send you text notifications (for your order, including abandoned cart reminders) and text marketing offers. You acknowledge that consent is not a condition for any purchase.
Your phone number, name and purchase information will be shared with our SMS platform "SMSBump Inc, an European Union company with office at Sofia, Bulgaria, EU. This data will be used for sending you targeted marketing messages and notifications. Upon sending the text messages, your phone number will be passed to a text messages operator to fulfill their delivery.
If you wish to unsubscribe from receiving text marketing messages and notifications reply with STOP to any mobile message sent from us or use the unsubscribe link we provided you with in any of our messages. You understand and agree that alternative methods of opting out, such as using alternative words or requests will not be accounted as a reasonable means of opting out. Message and data rates may apply.
For any questions please text "HELP" to the number you received the messages from. You can also contact us for more information. If you wish to opt out please follow the procedures above.



Except as set out in this policy, MAX'S Protein does not share, sell or trade your personal information that we collect with third parties. MAX'S Protein is not likely to disclose your personal information to overseas entities.

Access to files containing your personal information is granted to our employees and contractors, and is also granted to our third party service providers such as our website agency, POS provider, data analytics partner, shipping providers and email service provider. Please note, that no method of electronic transmission or storage is 100% secure and we cannot guarantee the absolute security of your personal information. All personal information disclosed to us is at your own risk and to the maximum extent permitted by law, we are not liable for any unauthorised access to your personal information.

Please note that your personal information may be disclosed by us, without notice to you, to any party to whom we are required by law to provide your personal information and to any party to whom disclosure is permitted under the Australian Privacy Principles.


MAX'S Protein takes reasonable steps to ensure that all information we hold is accurate and up to date. We invite you to contact MAX'S Protein to correct your personal information, if you feel the personal information we have is inaccurate, not up to date or incomplete (see contact details below).


You may ask us to provide you with details of the personal information we hold about you, and copies of that information. We will respond to your request and attempt to provide you with the data within 30 days of receipt of your request. Please direct all requests for access and correction to MAX'S Protein as per our contact details below.


Like many websites, MAX'S Protein utilises “cookies” to maintain a record of your visit to the site and your use of the services. A cookie is a small text file that is transferred by a web server and stored on the hard drive of your computer or mobile device. It can only be read by the server that sent it to you. This information does not identify you personally unless you have otherwise provided MAX'S Protein with personal information. Cookies help MAX'S Protein to improve the site and services, and to deliver a more personalised service by enabling MAX'S Protein to estimate the audience size and usage patterns; to store information about your preferences; to speed up your searches and to recognise you when you return to the site or use the services. Most web browsers automatically accept cookies. If you would prefer to prevent your computer from accepting MAX'S Protein cookies, you may follow your internet browser’s steps for doing so. Please note, however, that if you do disable cookies from your browser, you may not be able to access certain sections of the site or the services.

IP Addresses

An IP address is a computer’s numeric address, by which it can be located within a network. MAX'S Protein may record your IP address when you visit or use services or features on the site. MAX'S Protein may use your IP address for the purposes noted above, and also to help diagnose problems with MAX'S Protein server, or to administer the site. MAX'S Protein may also use your IP address to identify you when MAX'S Protein feels it is necessary to enforce compliance with this Privacy Policy or the Terms of Use or to protect the site, services, systems, information, employees, service providers, business partners, users, customers and others.


MAX'S Protein uses automated devices and applications provided by third parties in connection with services such as surveys, advertising, social media management and analyzing usage of our site and services. These third parties include Google Analytics (including Google Analytics’ Demographics and Interest Report) Appoxee, Mindbody, Flurry Analytics, Iconosquare, We also may use other analytic means to evaluate our Services. We use these tools to help us improve our services, performance, and user experiences. These entities may use cookies, tracking pixels, agents and other visitor identification and tracking technologies which collect information to perform their services. We do not share personal information that we collect directly with these third parties. However, these third parties may collect personal information directly through the use of cookies and other tracking technologies. MAX'S Protein collects transactional information and browses behaviour on our website. MAX'S Protein may use such information to offer you recommendations for products and services that are relevant to your interests. MAX'S Protein uses the services of trusted third parties to offer you meaningful recommendations during the online experience. MAX'S Protein shares IP address, unique ID number, and shop and browse behaviour with the third party service provider on an aggregate basis but does not share personal information for these purposes. MAX'S Protein also works with trusted third parties that use tracking technologies to serve advertisements on our behalf across the Internet. These companies may use cookies and track pixels to collect non-personally identifiable information such as items viewed, items added to your shopping cart and items purchased during your visits to our Sites in order to help show advertisements on other websites likely to be of interest to you.


MAX'S Protein is committed to ensuring your personal information is protected from unauthorised access, loss, misuse, disclosure or alteration. MAX'S Protein stores information in different ways, including in paper and electronic form. Information collected via our website is usually stored on our secured server hosted here at MAX'S Protein. We use security procedures and technology to protect your personal information that we hold.

MAX'S Protein may retain your personal information for data analysis purposes. However, if this occurs, any stored personal information will be kept in a form that does not allow you to be identified from that information.

Your personal information is held securely, is subject to various security protections and is held only for as long as the information remains relevant to the purpose for which it was collected. If your personal information is determined to no longer be needed for the purposes outlined in this policy, reasonable steps will be taken to destroy or permanently de-identify that information, except where required by law or a court or tribunal to retain the information.


If you have a particular concern or query about your personal information held by us you should contact MAX'S Protein as per our contact details below. If you do not consider our response satisfactory, you may contact the Australian Privacy Commissioner at its website or by telephone on 1300 363 992.


MAX'S Protein reserves the right to amend this policy from time to time as we see fit. While we endeavour to notify you as soon as reasonably possible of any changes to our policies by email or by a notice on our website, it is your responsibility to keep up to date with any changes or amendments by checking this page.


This Policy does not replace or limit the requirements of the Privacy Act. For more information about privacy issues in Australia and protecting your privacy, visit the Australian Federal Privacy Commissioner's website;


If you have any questions or concerns about this Privacy Policy or how your personal information has been handled by us, you may contact us at any time. If you wish to make such a complaint, you should first contact the Privacy Officer in writing. Your complaint will be dealt with in accordance with our complaints procedure and we will provide a response within a reasonable period. The contact details for our Privacy Officer are set out below under the section 'Contacting Us'.

We will endeavour to consider and respond to your complaint within a reasonable period. If you are not satisfied with our response to your complaint, or you consider that we may have breached the APP or the Privacy Act, you are entitled to make a complaint to the Office of the Australian Information Commissioner.

The Office of the Australian Information Commissioner can be contacted by telephone on 1300 363 992. Full contact details for the Office of the Australian Information Commissioner can be found online at


We reserve the right to make changes to this Privacy Policy from time to time. Any changes to the Privacy Policy will be published on our website ( This Privacy Policy was last amended in September 2019. We encourage you to periodically review the Privacy Policy for the latest information on our privacy practices.


If you have any further questions about this privacy policy or wish to update your information, you may contact MAX'S Protein via email on or call 1800 071 320 Monday to Friday 9.00am - 5.00pm (AEST).


Additionally you may contact us via mail at the following address

17 Ricdanic Drive, Bayswater
VIC 3153, Australia